Cash and Markets

Markets are analysed as part of cash feasibility, a step related to the broader analysis of the different response options, needed to inform which type of assistance should be provided to meet the needs of those affected by crisis (cash, vouchers, goods, services or a combination of these).  Market analysis will also ensure we follow the principle of do no harm in our responses.  Shipping food and non-food items from abroad can severely disrupt the local market and put traders out of business so where goods are available on the local market with sufficient quality and quantity, CVA can allow people to purchase these directly and without delay.  

Cash and Markets

© IFRC/Moustapha Diallo

A thorough understanding of market actors and dynamics is also essential to the monitoring and evaluation phase of any activities implemented, be them in kind or through CVA. 
Learn more about Cash and Markets  below and/or attending a practical “Market Assessment and Analysis Training” (MAAT), to build the skills of all staff and volunteers involved in Market Analysis.

Search results

16 December 2020

Analyse de marché pour orienter les interventions EcoSec dans la Région du Nord – Burkina Faso, Programme EcoSec

Type:

Tool

Organisation:

ICRC

French version of a market analysis study, to address EcoSec interventions in the Northern region of Burkina Faso.

  • Africa
  • Cash and Markets
  • Cash in conflict

16 December 2020

Analysis of the small-scale fisheries market system in Aden: rich fisheries, poor fishing communities, Yemen – Economic Security Programme

Type:

Tool

Organisation:

ICRC

This document reports on main findings related to the small-scale fisheries market analysis in Aden, and gives strategic recommendations to the ICRC delegation in Yemen.

  • Cash and Markets
  • Cash in conflict
  • Middle-East / North Africa

1 June 2020

Market Place Setup Guide

Type:

Tool

Organisation:

Cash Hub

This tool offers guidance for National Socieities on advocating for COVID-19 sensitive strategies to support markets to recover and function.

  • Cash and Markets

19 October 2019

Livelihoods assessment and shoats’ markets analysis Modogashe (Garissa) and Sericho (Isiolo)

Type:

Tool

Organisation:

Kenya Red Cross

This assessment of feasible livelihoods interventions for Modogashe and Sericho are part of the Ending chronic hunger project, and includes a market analysis of the selected value chain.

  • Cash and Markets

1 June 2019

Market Assessment and Analysis Principles

Type:

Tool

Organisation:

RCRCM

This document builds on the general premise that Logistics should support market analysis, offering a more detailed overview of how programme and logistics collaborate, and sharing information on who does what while clarifying some terminology linked to Markets. It should be used in conjunction with the RACI.

  • Cash and Markets

1 March 2019

Before the storm: Pre-crisis analysis of the rice and coconut lumber market systems

Type:

Research

Organisation:

Philippine Red Cross

Pre-crisis analysis of the rice and coconut lumber market systems in the context of Uswag Pa Leyteño (UPL), a two year development program operating in four Leyte province municipalities affected by super typhoon Yolanda.

  • Cash in emergencies
  • National society cash readiness
  • Asia-Pacific

In partnership with:

British Red Cross